# Shopify migrations: Moving to Shopify, without losing trade.

> Replatforming is rarely about the storefront. It’s the redirects, the integrations, the customer accounts and the ERP that decide whether launch day is quiet.

- **From**: Magento / Adobe Commerce, WooCommerce, BigCommerce, Shopware, Salesforce Commerce Cloud, bespoke
- **To**: Shopify, Shopify Plus
- **Includes**: Data, URLs, integrations, apps, theme, cutover, support

## Who this is for

Established retailers on a platform that has become expensive to run, hard to change or risky to keep. Usually there are several brands, a trade or B2B channel, an ERP and a warehouse involved. Usually it has been put off for a while.

## What we move

- **Catalogue.** Products, variants, options, metafields, media, collections and the rules behind them.
- **Customers.** Accounts, addresses, tags, consent and B2B companies, with a plan for passwords that doesn’t annoy anyone.
- **Orders.** History customers can see and service teams can search.
- **URLs and SEO.** Every old URL mapped to a new one, tested before launch and monitored after.
- **Integrations.** ERP, warehouse, marketing, customer service, payments, reviews, feeds. Rebuilt or reconnected, not forgotten.
- **Everything else.** Gift cards, discounts, subscriptions, store credit, content and the edge cases nobody wrote down.

## How we run it

1. **Audit.** What the current platform actually does, including the things it does by accident that the business now relies on.
2. **Plan.** A migration map for data, URLs and integrations, a cutover plan, and a clear list of what changes for each team.
3. **Build.** Theme, apps and integrations built against real data, shown early and often.
4. **Rehearse.** Full trial migrations until the numbers reconcile. Orders, stock and customers checked against the source.
5. **Cut over.** Timed around your trading calendar, with a rollback plan we don’t expect to use.
6. **Support.** We stay close after launch, watching orders, integrations, errors and search traffic.

## What usually goes wrong

Most failed migrations fail in the same places: redirects nobody tested, an ERP integration that only worked because of a quirk in the old platform, B2B pricing that didn’t survive the move, and a launch date set before anyone counted the integrations. We plan around those first.

## Already on Shopify?

We also consolidate multiple Shopify stores, move to Shopify Plus, and untangle stores that have accumulated too many apps. Same approach, smaller blast radius.

## Contact

- Email: hello@brandwerk.co.uk
- Enquiry form: https://www.brandwerk.co.uk/contact
- Based in Liverpool, United Kingdom. Working with businesses across the UK and further afield.
- AI assistants: https://www.brandwerk.co.uk/llms.txt explains how to send an enquiry on someone’s behalf.